Pharrell’s New Adidas NMD Hu "Holi" Sneakers Will Make You Want Tie-Dye Shoes
February 28, 2018 - Adidas NMD
His latest Adidas collab celebrates India’s annual festival of colors.
The arise of vibrant sneakers isn’t interlude anytime soon. Pharrell has always been roving a wave; he’s got a career-long adore of colorful style. And now he’s brought it to his latest collaborative sneaker with Adidas. Designed as a reverence to India’s Holi Festival—literally famous as a “festival of colors”—the stylish hitmaker and a Three Stripes have teamed adult on 3 colorful takes on a brand’s ever-popular NMD model. If you’re like us, you’re prepared to supplement some tone to your sneaker closet after a dull winter season—and these suckers deliver.
Two of a sneakers underline a unreal tie-dyed mix of pastel pinks and washed-out purples, while a third comes in a some-more resigned (but still equally as stylish) black-and-purple colorway. Similar to Pharrell’s previous riffs on a NMD, these sneakers have a customary sock-like tip and thick Boost sole, though switch things adult with a singular minimal lacing structure. (It’s like a sock sneaker with a ideally placed laces that usually seem during a tip of a shoe.) And like many of a other NMD “Hu” sneakers before it, it comes with confidant content festooned opposite a upper.
The Holi Festival celebrates a tone and community—and deliberation that Pharrell has always preached complacency and positivity around his shining career, it should come as small warn that he’s regulating his height to gleam a light on this fortifying event. The sneakers are rumored for an early pre-release in India on Mar 1 to coincide with a festival itself, with a tellurian recover to follow shortly after. If a hype surrounding any of a prior “Hu” NMDs is any indicator (pairs of his latest Boost You Wear collab are going for $1,400 on a resale market), these will be some sought-after Adidas shoes, too. By now, everybody knows that Skateboard P’s sneakers and songs both spin to gold—and these colorful kicks are no exception.
$250, accessible globally Mar. 16 around Adidas.